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Industry Insights

Welcome to the AM Conservation Blog

How We've Helped Solar Installers Increase Customer Acquisition by 15%

Posted by Mark Stroub
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Lessons from Living in a Drought

Posted by Kristi Longballa
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3 Ways for a Solar Installer to Stand Out from the Competition and Increase Acquisition

Posted by Mark Stroub
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Products that Support a Whole-Home Approach to Energy Efficiency and Weatherization

Posted by Franklin Energy
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International Day of Light

Posted by Kyle Kichura
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In Celebration of Earth Day: Living a More Sustainable Life

Posted by John Bailes
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Tackling Energy Affordability

Posted by Phil DiBetta
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Utility Marketplace Offerings Expand to Meet Customer Demand this Holiday Season

Posted by Franklin Energy
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Franklin Energy Awarded as Top Innovator of 2021 by Public Utilities Fortnightly

Posted by Marisa Uchin
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Growing Our Impact Through Advancing Sustainability

Posted by Bridgid Lutz
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How an Integrated Marketplace Can Remove Barriers to Customer Engagement

Posted by Danielle Marquis, Esq.
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Diversity and Inclusion: What We're Doing and What We've Learned

Posted by Franklin Energy
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Recurring Savings from a Touch-Free Program Design (that Customers Already Love)

Posted by Danielle Marquis, Esq.
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The Top 4 Approaches to Serving the Income-Qualified Sector

Posted by Jason LaStella
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Using Lessons from Healthcare to Launch a Virtual Energy Program

Posted by AM Conservation
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Get a Jump on 2021 Energy Savings Goals

Posted by Paul Young
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Online Stores: Your Ticket to Savings

Posted by Brian McKee
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10 Proven Ways to Cut Energy Use in Apartments

Posted by Franklin Energy
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Weatherization Tricks to Stop High Energy Use from Haunting Your Customers

Posted by Ron Brown
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Building a Better, More Cost-Effective Kit Program

Posted by AM Conservation
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The Makings of a Sweepstakes: Benefits for Utilities

Posted by AM Conservation
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5 Tips for Smart Home Safety

Posted by AM Conservation
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The Makings of a Sweepstakes: Fundamentals for Utilities

Posted by AM Conservation
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AM Conservation Group Announces Paul Schueller Moving to Board of Directors, Industry Veteran Jim Madej New CEO

Posted by AM Conservation
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How to Trim Down Your Summer Water Bill

Posted by Franklin Energy
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Water Trends to Watch This Summer

Posted by AM Conservation
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Utilities Can Learn Important Personalization and Call Center Lessons from Zappos

Posted by Franklin Energy
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3 Expectations You Need to Meet in the Age of Customer Engagement

Posted by Birdy Her
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How We Exceeded a Year-Long Marketing Goal in Three Months

Posted by AM Conservation
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Innovating in a COVID-19 World

Posted by Danielle Marquis, Esq.
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Innovation Sprint Recap - May 2020

Posted by Danielle Marquis, Esq.
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4 Best Practices Utilities Can Use to Save Energy by Saving Water

Posted by Gena Rodriguez-West
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Earth Day 2020: Transforming the Environment with Technology

Posted by Kristi Longballa
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How Technology is Revolutionizing Online Learning

Posted by Grae Warren
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Leading the Way in Distance Learning

Posted by Rodney Shelton
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What Utilities Can Learn About E-Commerce Websites by Studying Amazon

Posted by AM Conservation
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What a National Emergency Has Taught Us About Customer Engagement and Achieving Savings

Posted by Jamie Mascarin
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What Utilities Can Learn About Data Collection and Transparency from Domino's Pizza

Posted by Danielle Marquis, Esq.
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4 Lasting Benefits of Energy Savings Kit Programs

Posted by AM Conservation
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Disaster Preparedness for Utility Customers

Posted by Gena Rodriguez-West
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AM Conservation Group Wins Master of Innovation Award

Posted by AM Conservation
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Gamification: The New Culture of Program Engagement

Posted by Kristi Longballa
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Danielle Marquis Re-Elected to Serve Third Term on Board of Directors for AESP

Posted by AM Conservation
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The Benefits of Energy Efficiency Education

Posted by Kristi Longballa
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How to Use Smart Plugs to Keep Your Home Safer

Posted by Mark Stroub
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How to Use Smart Plugs to Make Life Easier (and More Fun!)

Posted by AM Conservation
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Unique Challenges of the Hospitality Industry—and How You Can Help

Posted by Katie Webb
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5 Things Pro Desks Need to Know About Hospitality Buyers

Posted by Katie Webb
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How to Use Smart Plugs to Save Energy (and Money!)

Posted by AM Conservation
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How to Make ‘Dumb Devices’ Smart

Posted by Mark Stroub
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Winning With Efficiency Education Programs

Posted by Kristi Longballa
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Put a Stake in Energy Vampires with Advanced Power Strips

Posted by AM Conservation
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Why Education is the Future of Energy Efficiency

Posted by Franklin Energy
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Varieties of Power Strips to Add to Your Marketplace

Posted by Brian McKee
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How to Use Education to Influence Energy Efficiency Behavior

Posted by Kristi Longballa
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Rules of Engagement

Posted by Charlene Moody
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Objectives of the Smart Home

Posted by Gena Rodriguez-West
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AM Conservation Group Celebrates 30 Years of Service and Resource Conservation

Posted by John Bailes
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Five Trends of the Smart Home 2.0

Posted by John Bailes
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Varieties of Smart Home Technology

Posted by Mark Stroub
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Teaching Water Conservation During the Dreaded Drought Season

Posted by Kristi Longballa
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Barriers to Smart Home Technology Adoption

Posted by AM Conservation
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Anatomy of a High-Performing Online Utility Marketplace

Posted by Brian McKee
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3 Standout Water Savings Initiatives

Posted by Jamie Mascarin
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5 Key Criteria Essential for a Successful Water-Saving Energy Efficiency Program

Posted by Paul Young
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State Government–Led Energy Efficiency Initiatives

Posted by AM Conservation
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3 Ways Utilities are Successfully Advancing Energy Efficiency

Posted by John Bailes
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Living our Purpose - 2018 Community Service Project

Posted by Danielle Marquis, Esq.
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Utilities Finding New Ways to Innovate the Grid

Posted by Mark Stroub
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Rural Americans Face Unique Energy Costs and Challenges

Posted by AM Conservation
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Online Store Product Photography That Converts

Posted by Daniel Shelley
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Optimizing Your Online Store Images for Conversion

Posted by Robin Martin
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Importance of Integrating Marketing Technology Platforms

Posted by Danielle Marquis, Esq.
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Importance of Timeliness in Digital Messaging

Posted by AM Conservation
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Small Business Programs 2.0

Posted by AM Conservation
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What are Plug Loads and Why Should I Care?

Posted by Mark Stroub
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[Download] Real World Journey Mapping #AESP18

Posted by Danielle Marquis, Esq.
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Easy Market Research for Your Online Store-Part 2: Reach more customers through market segmentation

Posted by Franklin Energy
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The Future of E-commerce Logistics

Posted by Jim Koches
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How Much Energy Do Tier 2 Advanced Power Strips Save?

Posted by Mark Stroub
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Utility Customers Recognize Energy Efficiency Efforts

Posted by AM Conservation
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What Do Millennials Want From Their Energy Providers?

Posted by Danielle Marquis, Esq.
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How Amazon Has Transformed the World of Online Shopping

Posted by Jim Koches
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Is Your Company's Culture an Enemy to Innovation?

Posted by Danielle Marquis, Esq.
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California's Title 20 Water Efficiency Standards

Posted by AM Conservation
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Creating a Thriving E-Commerce Business

Posted by Brian McKee
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How Energy Efficiency & Water Conservation Can Impact Disaster Mitigation Efforts

Posted by John Bailes
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Giving Back in Our Community

Posted by Allison Sparrow
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AM Conservation Group Named One of the Fastest Growing Companies in the State

Posted by Allison Sparrow
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How to Use Content to Attract Customers to Your Online Store

Posted by Allison Sparrow
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City Energy Efficiency Scorecard: How Municipalities Can Improve Their Efforts

Posted by Gena Rodriguez-West
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How to Write Emails Your Customers Will Actually Read

Posted by Allison Sparrow
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5 Smart Ways To Lower Your Energy Costs

Posted by Allison Sparrow
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Intelligent Efficiency Technology: The Future of Energy-Efficient Products

Posted by John Bailes
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Making Remote Work

Posted by Danielle Marquis, Esq.
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Survey Shows Utilities Remain Committed to Energy Efficiency

Posted by AM Conservation
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How Live Chat Can Increase Customer Engagement in Your Online Store

Posted by Jamie Fiore
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How to Make Content Visually Appealing in Your Online Store

Posted by Allison Sparrow
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Can Climate Change Be A Marketing Tool?

Posted by Danielle Marquis, Esq.
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The Future of Energy

Posted by Allison Sparrow
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Best Practices for Water Efficiency

Posted by Gena Rodriguez-West
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Best Practices in EE & Water Conservation Kit Packaging Design

Posted by Jamie Fiore
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Marry Behavior with Feedback

Posted by Danielle Marquis, Esq.
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Proper Messaging is Key for Consumers' Water Conservation

Posted by Franklin Energy
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From the Back of The Raft to the Front of the Boardroom

Posted by Danielle Marquis, Esq.
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The Savings Potential of Smart Power Strips

Posted by Charlene Moody
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Tackling a Lighting Retrofit: Ten Tips for Success

Posted by Allison Sparrow
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Marketing Tips to Engage Students in Energy Efficiency Education

Posted by Gena Rodriguez-West
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Why Utilities Should Promote Energy Efficiency: Addressing the problem of lost earnings and profit from energy efficiency programs

Posted by John Bailes
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Brand Positioning and Design Thinking [Prezi]

Posted by Danielle Marquis, Esq.
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A World Without Water

Posted by AM Conservation
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How Cities Can Increase Energy Savings

Posted by AM Conservation
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The Effects of Diet on Water Conservation in the US

Posted by AM Conservation
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How Weatherization Kits Can Provide Energy Savings

Posted by AM Conservation
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Energy Education Programs Receive an A+ in Behavioral Influences

Posted by Allison Sparrow
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How to Prepare for Extreme Weather

Posted by AM Conservation
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Happy Weatherization Day!

Posted by AM Conservation
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The Energy Drain: How Much Do Empty Rooms Waste Your Customers' Energy Savings?

Posted by AM Conservation
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5 Easy Ways to Save Water This Fall

Posted by AM Conservation
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All About Drought, Part 1: History of Drought

Posted by AM Conservation
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Water Conservation Checklist for Homeowners: A Guide for Your Customers

Posted by AM Conservation
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How To Conserve Water with Efficient Products & Appliances

Posted by AM Conservation
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The 5-Minute Shower

Posted by AM Conservation
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The Benefits of Energy Savings Kit Programs

Posted by AM Conservation
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Posts by Topic

  • Energy Efficiency (33)
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  • COVID-19 (2)
  • Corporate Sustainability (2)
  • Income-Qualified (2)
  • Retail (2)
  • Diversity & Inclusion (1)
  • Innovation (1)
  • Virtual Solutions (1)
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